I suppose it depends on the employer. Those questions are not for me to answer; I'm not hiring anyone.
But here's one success story, so maybe there are cases where dogged determination and an eye-catching stunt can highlight a jobseekers's positive qualities. For example, if you can create a media storm and you're looking for a PR job, or you're a web designer with a beautiful paperless URL CV, or you're interested in politics and have the gumption to ask a top politician for work experience, or an actress who "quits her job in style" and starts an internet meme, then creativity and guts are a valid and commendable combination.
But what if you're not quite sure where you want to go next? How do you stand out then?
Graduate Kyle Clarke is having a go at creating a buzz about his business credentials with a full-blown web tender for his skills. He's created a campaign called EmployKyle, where potential employers can 'bid' for his services, and after the month's deadline he'll go with what he calls the 'best' offer. The flashy website is, of course, also accompanied by a live Twitter account, which he's using to approach employers, network and promote his campaign.
Interestingly, he's also fairly candid about not quite knowing what he wants to do or what his 'dream job' might be.
Like I said, I'm not an employer so I can't predict how this open sincerity will play out, but if his slick website and undoubtedly clever wording plays into enthusiastic and dogged determination for seeking employment, then it may well garner some good results for him. The Guardian seems to have picked up on his story, which turned out well for fellow tweeter jambothejourno. Best of luck Kyle.
If anyone's been inspired by the examples of creative job hunting/attention-seeking linked here, then you'll need to keep on thinking outside-the-A4-sheet. I reckon these ideas only work once (remember the genius million dollar home page?) if they work at all - but you've gotta have guts to try, and sometimes employers kinda like that.